How to Mix Poetry and Video using Animoto

I suppose that really I’m a frustrated film director but one of the great things about the 21st century’s digital revolution is that anyone can make a video, slap it up there on YouTube or Vimeo and call themselves a director.

Amateur or not, I take my video very seriously and I’m constantly thinking of what I can do with the huge amount of footage that I record. What kind of short video can I make with it? How can I use it? What kind of project can I work on for my next video? I will usually find something to focus on, even if it’s yet another promo video for Floating in Space!

Back in 2016 I seemed to have poems just pouring out of me. I was constantly coming up with something lyrical or what I thought was a great turn of phrase and creating poems. Some of those resultant poems may not have been prize winners or worthy of great poets like Dylan Thomas but they were mostly pretty reasonable and what the heck, I liked them and today with social media we can all bypass the editors of the book publishing world and publish whatever we want via the internet.

Anyway as most of my poems are pretty short I thought it might be a good idea to put a few of them on video and use them to further build up my media profile as a writer as well as giving my YouTube page a little more depth.

First off a few years back I just stepped in front of the camera and read a few poems. Ok, fair enough but a little basic. Here’s the kind of thing I mean, me reading a poem called Some Love.

Not such a bad poem but on a visual level I have to admit it’s a bit on the basic side, just me talking to the camera. What I felt I really needed was perhaps some images that relate to the subject matter and some background music. Also what about the words? I wanted to see the actual text of the poem being shown on screen.

A handy website that has helped me achieve this is Animoto, an on-line editing program that has built in templates that can be used not only for marketing videos but for anything really, but I find it perfect for the video poem.

Animoto isn’t free, but you can trial the site for free and see if it works for you. Anyway, I love Animoto and find it really helpful to make the short videos I use to plug my book (Floating in Space) and this website itself across Instagram, Facebook and anywhere on social media I can find a little spot for myself.

My latest video uses a poem I wrote some years ago called ‘I am That Seed’. It’s pretty short, as is most of my work and to start off I had a troll through the various templates on Animoto and chose one. Click ‘create’ and ‘choose template’ and you will find yourself with a screen something like the one below. The template I have chosen is actually designed to introduce a new family member but we can easily change that.

OK, so now what I’ll do is add my own text -in this case poetry- in each of the boxes after making the first box into a title page, in this case I am That Seed by Steve Higgins. Here’s the finished item below:

You can see that as well as using stock video and photography, I’ve also uploaded some of my own images, in this case a picture of me. I’ve also copied that title box and put the copy at the end of the poem. The whole thing can be tweaked using the buttons on the far left to change text fonts, size and colour as well as the music track.

Animoto have even made their own video showing how to use the templates; have a look below:

Now comes what is a little more difficult, getting the timings right so that the visual text matches up with me reading the poem. This takes a good deal of trial and error so I’ll just read the poem and time each section and then update the time each image stays on the screen. In the case of video, each clip can be trimmed to the appropriate time. After that, click ‘produce’ and Animoto will complete the video and then it can be downloaded.

Editing that sound!

Once you have the video on your PC or laptop then you have to use whatever video editing software you have to record your poem in voice over mode. If I’ve got all the timings correct then that is pretty easy, if not I have to either trim my video on my laptop software or, go back to Animoto, change the timings and then download again! Making a video can be a slow process.

After I’ve recorded the voice over, I usually send it to my sound recording software to cut out my usual mumbles and any background noises and I also sometime add a little bass just to beef up my voice and make it a little sexier!

After that there are two more options. I can send the resulting audio track back to Animoto and complete the video there or just finish the job on my PC by fading the background music down to a quieter level. In fact on the video below, I mixed the narration and the music together and uploaded the complete soundtrack back to Animoto and from there I can export the completed video to Facebook, YouTube, Twitter or anywhere I want.

Here’s the final version on YouTube, and don’t forget that if you are doing something similar, make youself a professional YouTube video icon by using canva or another good imaging website.


Floating in Space is a novel by Steve Higgins set in Manchester, 1977. Click here to buy or check out the links at the top of the page for more information.

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